Dear Alice,
I've been eating the new yogurt Activia and have felt less
stomach grumblings since. I switched to just a low-fat yogurt for
cost reasons and have had the grumblings come back. Is Activia
really better for digestion or is this all in my head?
Dear Reader,
It's wise to keep a healthy skepticism about the marketing
efforts of some of these huge food corporations. Dannon's
probiotic-fortified yogurt, Activia, is certainly an example of a
highly promoted product. In recent years, the global market for
"functional foods (link is external)," has grown to
billions of dollars annually, and since these supplement-food
hybrids are appearing on the shelves ever more rapidly, the FDA
doesn't have a chance to evaluate all of their claims.
-------------------------------------------quoted from Go Ask
Alice!---
to be contined;
・Activia アクティビア
=フランス・ダノン社のヨーグルトのブランド名で、世界70か国で販売
参照先: http://www.dannon.com/
・grumble (音)grΛ'mbl (自動)ゴロゴロ鳴る、うなる、ブツブツ言う、ぼやく
grumbling 断続的な痛みがあること、時々痛むこと、ブツブツ言うこと
・switch (音)swi't∫ (他動)交換する、交代させる、取り換える、差し替える
switch to
〜 〜に切り替える、〜に転換する、切り替えて〜する、〜に乗り換える
・low-fat (形)低脂肪の
low-fat yogurt 低脂肪ヨーグルト
・digestion (音)daidзe'st∫эn (名)消化、消化力、理解
Acidophilus helps digestion. 乳酸菌は消化を助ける。
Acidophilus (名)アシドフィルス菌、好酸性乳酸菌
・all in someone's head 頭の中だけにある、妄想だ、思い込みだ、独り相撲だ
is this all in my head これは私の思い込みでしょうか
・skepticism (音)ske'ptэ`sizm (名)懐疑的な見方、疑念、懐疑
healthy skepticism 健全な懐疑心
・marketing effort マーケティング活動、マーケティング努力
To provide a method for accurately capturing an impact of
online marketing effort on offline sales.
オフライン販売に対するオンラインマーケティング努力の影響を正確に捕捉する方法を提供する。
・food corporation 大手食品企業
huge food corporations 超大手食品企業
・Dannon ダノン
=フランスに本社をおく国際的な食品関連企業で、ヨーグルト、ミネラルウォーター、シリアル食品、ビスケットなどの製品を製造・販売
・probiotic (名)体に良いバクテリア、体によい働きをする細菌
probiotic yogurt プロバイオテックヨーグルト、体に良いバクテリア入りヨーグルト
・fortify (音)fo':rtэfa`i (他動)補強する、要塞化する、栄養価を高める
fortified (形)要塞化された、栄養分を強化した
・promote (音)prэmo'ut (他動)促進させる、助長させる、奨励する、振興する
highly promoted product 高度に推奨される製品
・global market 世界市場
I'm looking for people who can do business in the global
market.
私は世界でビジネスができる人材を探しています。
・functional food 機能性食品
=世界で初めて日本で定義された概念で、体調調節機能のある食品
A functional food includes powder of at least one of a leaf
and stem in Pedaliacec plants.
ゴマ科植物の葉および茎の少なくとも一方の粉末を含有させた機能性食品とする。
Pedaliaceae (名)ゴマ科
・external link 外部リンク
link is external 外部リンクです
・annually (音)ae'njuэli (副)毎年、年1回
billions of dollars annually 毎年数十億ドル
・supplement food 保健食品
supplement-food (形)保健食品の
・hybrid (音)ha'ibrid (名)交配種、ハイブリッド、合成物、混成物
It was a hybrid design never tried before.
それは今までに試されたことの無かったハブリッド・デザインでした。
・FDA=Food and Drug Administration 食品医薬品局
=アメリカ厚生省の一局で、食料品、医薬品、化粧品の検査や取り締まり、認可などを行う
参照先: http://www.fda.gov/
・claim (名)要求、主張、要求する権利、宣伝文句
My claim was accepted. 私の要請が受理された。
■構文チェック! 覚えておくと、会話力がつきます。
・私は新しいヨーグルトのアクティビアを食べてきて、
I've been eating the new yogurt Activia and
・以来ずっとお腹がゴロゴロする感じはあまりなかったです。
have felt less stomach grumblings since.
・私は値段の理由でただの低脂肪ヨーグルトに切り替えたら、
I switched to just a low-fat yogurt for cost reasons and
・ゴロゴロが戻ってきました。
have had the grumblings come back.
・アクティビアは本当に消化に良いのでしょうか、それとも
Is Activia really better for digestion or
・これは私の思い込みでしょうか?
is this all in my head?
・〜について健全な懐疑心を持つのは賢明です。
It's wise to keep a healthy skepticism about 〜.
・これらの幾つかの超大手食品企業のマーケティング活動
the marketing efforts of some of these huge food corporations
・ダノン社の体に良いバクテリア入りヨーグルト、アクティビアは、たしかに高度に推奨される製品の実例の一つです。
Dannon's probiotic-fortified yogurt, Activia, is certainly an
example of a highly promoted product.
・ここ数年、”機能性食品(外部リンクあり)”に関する世界市場は毎年数十億ドル成長してきていますし、
In recent years, the global market for "functional foods
(link is external)," has grown to billions of dollars
annually, and
・保健食品の混成物がこれまで以上に急速に売り場の棚に登場して以来、
since these supplement-food hybrids are appearing on the
shelves ever more rapidly,
・食品医薬品局はそれらの宣伝文句のすべてを評価する機会がありません。
the FDA doesn't have a chance to evaluate all of their claims.
私は新しいヨーグルトのアクティビアを食べてきて、以来ずっとお腹がゴロゴロする感じはあまりなかったです。
→I've been eating the new yogurt Activia and have felt less
stomach grumblings since.
値段の理由でただの低脂肪ヨーグルトに切り替えたら、ゴロゴロが戻ってきました。
→I switched to just a low-fat yogurt for cost reasons and have
had the grumblings come back.
アクティビアは本当に消化に良いのでしょうか、それともこれは私の思い込みでしょうか?
→Is Activia really better for digestion or is this all in my
head?
これらの幾つかの超大手食品企業のマーケティング活動について健全な懐疑心を持つのは賢明だわ。
→It's wise to keep a healthy skepticism about the marketing
efforts of some of these huge food corporations.
ダノン社の体に良いバクテリア入りヨーグルト、アクティビアは、たしかに高度に推奨される製品の実例の一つだわ。
→Dannon's probiotic-fortified yogurt, Activia, is certainly an
example of a highly promoted product.
ここ数年、”機能性食品(外部リンクあり)”に関する世界市場は毎年数十億ドル成長してきているし、
→In recent years, the global market for "functional foods
(link is external)," has grown to billions of dollars
annually, and
保健食品の混成物がこれまで以上に急速に売り場の棚に登場して以来、食品医薬品局はそれらの宣伝文句のすべてを評価する機会がないわ。
→since these supplement-food hybrids are appearing on the
shelves ever more rapidly, the FDA doesn't have a chance to
evaluate all of their claims.
■暗唱練習
I've been eating the new yogurt Activia and have felt less
stomach grumblings since. I switched to just a low-fat yogurt for
cost reasons and have had the grumblings come back. Is Activia
really better for digestion or is this all in my head?
It's wise to keep a healthy skepticism about the marketing
efforts of some of these huge food corporations. Dannon's
probiotic-fortified yogurt, Activia, is certainly an example of a
highly promoted product. In recent years, the global market for
"functional foods (link is external)," has grown to
billions of dollars annually, and since these supplement-food
hybrids are appearing on the shelves ever more rapidly, the FDA
doesn't have a chance to evaluate all of their claims.
The remarkable story of Robbie Ross, the young Canadian who first
seduced Oscar Wilde in London, is a tribute to devoted friendship
and loyalty in a late Victorian milieu in which duplicity and
subterfuge were more the norm.
Ross not only helped Wilde discover his true nature but also
stood by him during the playwright’s tempestuous relationship
with Lord Alfred Douglas, the scandal of the subsequent trials
and the purgatory of imprisonment with hard labour. When Wilde
was released from jail, Ross was waiting for him in France and
endeavoured to manage his finances.
After Wilde’s death, as his literary executor, Ross steered the
estate out of debt and worked tirelessly to restore Wilde’s
shattered reputation and get definitive editions of his writings
in print. But this only brought opprobrium down on Ross’s head
from a jealous and vindictive ‘Bosie’ Douglas, who set out to
ruin him.
(amazon.com)
The Lady in the Van is a 2015 British drama film adapted by Alan
Bennett from his 1999 hit West End play of the same name, which
was nominated at the 2000 Olivier Awards for Play of the Year.
The Lady in the Van tells the true story of Alan Bennett's
strained friendship with Miss Mary Shepherd, an eccentric
house-less woman whom Bennett befriended in the 1970s before
allowing her to temporarily park her Bedford van in the driveway
of his Camden home. She stayed there for 15 years.
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